Essentials

Originally from the pastures of Southern France, Amuseables Goat Cheese moved to London to pursue his dream: becoming a world-renowned perfumer. A bold ambition for a cheese, perhaps, but he has the nose for it. Of course, he still summers in France with his cousins, Amuseables Brie and Camembert – la famille is everything.

Amuseables Brie is the most sought-after masseur in Paris. Boasting a creamy cordy rind and a famously soft touch, his aromatherapy sessions are booked solid through the season. He’s something of a wellness icon in fromage circles – and much-admired by his younger cousin, Amuseables Goat Cheese, who dreams of bottling his own scent one day… Say what you like about his aroma: Monsieur Brie believes confidence is the most compelling ingredient.

A New York native, Amuseables Bagel runs one of the busiest delis on the block. His sesame-stitched crust and suede lox layer have made him a local legend. But the city’s food scene is fierce, and the Bagels have been locked in a rivalry with the burger joint down the block – yes, that burger joint – for generations. Lately, though, he and Amuseables Burger have been meeting for late-night chats over pickles and pastrami. A Bagel-Burger diner? Stranger things have happened…

Bashfull bunny with glittery stars and decorations in ears. Perfect stocking stuffer and like all Jellycat plus, a wonder to hold and love on.

By day, Hopscone Luxe Bunny is rarely spotted. By night, she’s the voice of Luxe FM: spinning hophip dance tracks and providing the odd weather update (usually a guess). With mottled fur, a mellow voice, and a growing fanbase – including Bartholomew Bear, who swears her playlists give him stage presence – she’s a natural on the mic. Her cousin Bashful Bunny is a regular listener, though she admits the late-night air horn segment takes some getting used to… Any requests? She’s live from 9. Velvet ears perked, volume up!

Lambeth Lemming is huge on the design scene. A placement in Norway sparked a long-term love affair with minimalism, and she’s now built a loyal following as a chic interiors influencer. Think neutral palettes, cozy hygge, gentle candlelight... Fellow design enthusiast, White Owl, shares her styling approach, and the two regularly exchange mood boards and curtain swatches (by post – Lambeth insists it’s more romantic). Always two steps ahead on paint trends, Lambeth proves that less really is more – except when it comes to scented candles!