Essentials

Introduce your baby or toddler to farm animals including goats, sheep, roosters, pigs, and more in this adorable lift-a-flap board book. Simple sentences reinforce future language structure while grasping and lifting the sturdy flaps helps develop fine motor skills. A perfect first book!

This simple, four piece block is illustrated with warm bright colors and simple graphics. Challenge your toddler to create 4 different animal pictures using the tray to keep them safe. A fantastic first toy for your toddler, as it helps to develop hand eye coordination, spatial thinking, and concentration.

"Baby Bro" printed on soft, light baby blue, food grade silicone and will keep babies comfortable, happy and calm. Best thing about it? It’s full of personality. Sassy, sweet and super fun, it has so much to say.

"Baby Bro" printed on light blue colored food grade silicone catch big for meals from messy to simple. Silicone is food grade safe for dishwasher and repeat use.

Grasp, push, pull and maneuver the car in whatever direction you want it to go! Designed for little hands, the Baby Car is a perfect tool for developing fine motor skills, hand-eye coordination and senses.

An educational toy to facilitate cognitive skills recommended by American Specialty Toy Retailing Association. The Baby Chicks links set is a must-have for newborns made of toxic-free soft material featuring whimsical design, cheerful and bright colors to catch baby’s attention.

"Baby Got Snacks" printed on hot pink two piece silicone snack cup! No more trails of crumbs to pick up thanks to our snap tight lid - go ahead and put the vacuum away. Designed with easy grip handles for little hands to independently self-feed.

"baby needs a minute" printed in white on mint green silicone on lightweight easy grip round teether, perfect for small hands with all of the different grasp options - all food grade silicone for safe teething.

Sing and play along with your little puppet shark friend as you sing our new take on this catchy tune. Explore with the little shark as he goes about his very big day, and see what kinds of sharks we can be, from silly to sleepy! This fun take on the popular song features a fun finger puppet toy built into the board book, encouraging interactive play, hand-eye coordination, and language development in little boys and girls. Babies and toddlers learn best when they are playing, especially when their grown-ups are in on the fun!